National Chain Watch

Know which stores need you, in every state

Send Hatch your chain and distributor reports each month. We clean them, load them into your portal, and tell you where to put tasting and marketing money, plus a short list of stores to fix. No sales team required.

In your portal

One view of every chain and distributor

The same views Hatch runs its own sales team on, kept current every month without you touching a spreadsheet.

State map

Every state you're sold in, colored by how stock is moving, so the weak markets stand out at a glance.

Store-by-store stock

On-hand and movement for each chain store that carries you, from the chain's own reports.

Stalled stores

Stores where product is sitting, out of stock, or hasn't sold in weeks, before the chain notices.

Gained, lost and due to reorder

Your distributor depletions turned into accounts you won, accounts that went quiet and accounts due for a reorder.

Every month

Reports in, a plan out

A clear line from the money you spend to the stores it lands in.

  1. 01

    Send your reports

    Forward the chain and distributor spreadsheets you already get, in whatever shape they come. Nothing new to fill in.

  2. 02

    We clean and load them

    Hatch matches stores across reports, fixes names and addresses, and loads it all into your portal.

  3. 03

    Read the briefing

    A short write-up from a person, not a template: what moved, which states and stores need money, and what to stop spending on.

  4. 04

    Work the fix list

    A ranked list of stores for your distributor reps, brokers or local samplers to visit, with the reason each one is on it.

Pricing

Priced by how many chains and states you're in

Billed monthly, month to month. Setup and loading your history is included.

Chain Watch

Regional

$500 / month

1–2 chains or distributors · up to 5 states

A brand on shelf with one or two chains, or one distributor, in a handful of states.

  • Monthly report cleanup and load
  • State map, store-by-store stock and stalled stores
  • Monthly briefing
  • Fix list of up to 25 stores
Start with Regional

Chain Watch

National

$1,500 / month

Unlimited chains and distributors · every state

A brand in national or many regional chains, with distributors coast to coast.

  • Everything in Multi-state
  • Fix lists by distributor rep or sampler territory
  • Chain buyer talking points from the month's numbers
  • Briefing shareable with distributors by view-only link
Start with National

Want people in the stores too? Add Hatch reps for visits at the stores on your fix list. See our Field Service.

Questions

Before you start

Do I need a sales team or Hatch reps?

No. Chain Watch is built for brands selling nationwide without people in every state. The fix list goes to whoever you already have: distributor reps, a broker, or local samplers.

Which reports do you take?

Chain on-hand and movement reports (Whole Foods, Kroger, H-E-B, Sprouts and the like) and distributor depletion spreadsheets. If you get it as a spreadsheet or CSV, we can load it.

When do I get the briefing?

Within five business days of your last report for the month landing. Your portal updates as each report is loaded.

Is there a contract?

Month to month. Stop any time and your login and history stay put.

See your chains clearly next month

Tell us which chains and states you're in, and we'll set up your login and load your first month of reports.

Start Chain Watch